Most best seller non-fiction that deal with management, psychology and self-help have a pattern. All of them help you find your unknown-unknowns. They help you rewrite your future. They promise you leverage that you hadn't thought possible. And with millions of such books dwelling in the unknown-unknowns of our mind and psyche written by experts of their field of so many years of experience, there would be no more unknown-unknown left to discover. Don't you think?
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